By default, the world forces conformity and acceptance of the status quo. Unfortunately, our own industry is no exception.

But all great advertising subverts something. Category norms, expectations, accepted wisdom, logic, common sense. 

So how do we find ways to live our professional lives as the dangerously subversive creatures we need to be? How do we set things on fire, without burning the place and ourselves to the ground?

Let’s talk about it.

About John:

Based in New York City, John is Creative Chair of by The Network, a global network of the many of the world’s best independent creative agencies. 

As both a writer and a creative director, John has won over 100 Cannes lions including 8 Cannes Grand Prix, Black and Yellow Pencils at D&AD, One Show Best of Show, and multiple Clio, Spikes, LIA and Webby awards.